Recently I was drinking an organic fair-trade soy latte while chatting with a long-time sustainability consulting colleague of mine who asked me what I thought about the sustainability consulting shops that were popping up all over the place.
The short answer – I couldn’t be happier. For one thing, for sustainability old-timers like me, it further validates the relevance and need for the sustainability consulting marketplace. For another, it breeds competition and innovation, which I love. Moreover, I figure, the more people there are making noise the more people will be busy justifying the business case for sustainability, which is quite helpful.