http://ecoopportunity.net/2014/10/csr-communication-goal-should-be-impact-not-information/ Promoting dialogue and problem solving among sustainability thought leaders Wed, 22 Oct 2014 08:07:00 -0400 hourly 1 http://ecoopportunity.net/2014/10/csr-communication-goal-should-be-impact-not-information/#comment-121761 Tue, 21 Oct 2014 08:16:00 +0000 http://ecoopportunity.net/?p=15719#comment-121761 This article is so on point, … CSR communication has overwhelmingly become one dimensional, focussing primarily on self interest, neglecting the objective of getting others (society) to buy-inn and support the advocated mission. Therefore it can be argued to have Corporate Social Officers more involved in corporate strategy planning, guaranteeing CSR activities to remain relevant over a longer term.

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