Leadership

Solving social problems and making lots of money…Richard Branson leads the way.

If there’s one thing you take away from this article it’s this: Have the courage to be bold and have fun when making money and doing good.

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It doesn’t matter if you are a large technology company deploying social purpose to drive a new business line, or a small social business start-up hoping to create the next healthcare innovation. The more courage you have to take risks, fail and innovate, the more you will get noticed and likely succeed.

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(REPORT) Moving Beyond Environment…how can business improve its social footprint?

social-value-businessHaving tackled their environmental footprint, more and more businesses are looking at how they can improve their social footprint. Progressive business are pursuing innovative approaches to enhance societal well-being. And there’s no time like the present given the scale of the social challenges ahead, challenges that will also have a bottom-line impact – rising income inequality, high unemployment, aging populations, food poverty and obesity. (The juxtaposition of food poverty and obesity is no mistake but that’s another story.)

These companies are pursuing initiatives that create business value while generating social value. However, they lack a roadmap to guide them on their journey. This was the inspiration for a new report: “Social Value Business Guide”.

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Enabling Future Leaders to Think Sustainably – Kruger Products Develops Education Program

Students of today are the leaders of tomorrow. We have an opportunity to teach them right from wrong, good from bad and demonstrate by example how a vision can translate into action and make a difference in the world.

Big Companies can Make Big Differences

This ideology is the driver behind many decisions Kruger Products makes in terms of sustainability and corporate social responsibility. “We know that when we reduce our emissions by 15% or commit to a cause, we can make more of an impact than an individual choosing to reduce his emissions by 15% or donating to a cause,” says Steven Sage, VP Sustainability & Innovation Kruger Products. Making a difference is something that Kruger Products takes seriously, which is why it embarked on Sustainability 2015, it’s five-year journey to reduce its environmental impact, in the first place.

Learn more about Kruger Products by visiting their Homebase Page in the TSSS Innovation HUB

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7 Billion Reasons for Preserving and Growing Toronto’s Trees (full report)

tdbank1TD Bank showcases it’s leadership by releasing a unique report valuing Toronto’s Urban Forest at 7 Billion.

This spring TD Economics released a special report on the economic value of the environmental and social benefits provided by Toronto’s 10 million trees.  The report drew a surprising amount of interest, and not just among those working in the urban forestry and environment sector but from the public at large, which tells us there’s a thirst for information that defines the economic value of the benefits provided by the natural environment. And it’s easy to see why – it makes the business case for preserving and growing our forests and other “natural capital.”

I’m often asked why TD Economics would pursue what is a somewhat unconventional area of study for a big bank. The answer is fairly simple. There’s a strong link between the environment and the economy. TD has made a commitment to be an environmental leader, and part of that means providing thought leadership that can help drive the important conversations we need to have about the environment.

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A disconnect between marketers and consumers: Paul Pohlman of Unilever shares his thoughts.

Unilever Paul PohlmanLast month, Unilever CEO Paul Polman was in New York – to receive the Lifetime Achievement award from the Rainforest Alliance. As Rainforest Alliance President Tensie Whelan put it, “Paul has made several lifetimes of difference by leading Unilever to become a game changer.”

The company’s work with the Rainforest Alliance is well known – by setting targets like sourcing 100 percent of its palm oil sustainably, Unilever has made it easier for other companies to follow suit and helped complex supply chains become comfortable with change and collaboration.

And, the company hasn’t stopped at palm oil.

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